lab grown diamonds in different shapes including pear, oval, trillion, emerald cut and more
lab grown diamonds in different shapes including pear, oval, trillion, emerald cut and more

Diamond Trends 2024: Top Trending Diamond Styles

Alicia Briggs | December 22, 2023

Diamonds are timeless gemstones that have always been popular. But diamonds are versatile, with numerous shapes, cuts, and types available. Below, we cover the top 2024 diamond trends, including the most popular diamond shapes, diamond jewelry styles, and diamond industry trends. Use this guide to inform any 2024 diamond purchases.

Explore our full online collection of Carbon-Neutral Certified fine jewelry designs featuring VRAI created diamonds.

Diamond Industry Trends 2024

In 2024, the primary trends we’ll see in the diamond industry are an emphasis on transparency and customization.

Fancy-Color Diamonds

While white diamonds remain the most popular, more shoppers are exploring rare fancy-color diamonds in 2024. Pink diamonds, red diamonds, and even blue diamonds are becoming desirable choices for people who prefer a pop of color.

Lab-Grown Diamonds

Lab-grown diamonds are the future of diamonds. More shoppers are forgoing mined diamonds in favor of lab-grown diamonds in 2024. Mined diamonds have long been linked to blood diamonds and unethical, unsustainable business practices. Consumers are increasingly choosing lab-grown diamond jewelry to buy jewelry that aligns with their values.

Transparent & Sustainable Production

In 2024, savvy shoppers continue to look for brands with transparent diamond pricing and production methods. Consumers also increasingly expect retailers to prioritize sustainability. We’ll see an increase in transparency from diamond retailers with more brands adopting sustainable production practices.

VRAI created diamonds are the first Carbon Neutral Certified diamonds available. Our lab-grown diamonds are grown using renewable energy, and then cut and polished in-house by our master diamond cutters. Due to our vertically integrated supply chain, we can offer full transparency on how our diamonds are made and priced.

Cut to Order Diamonds

Custom-designed diamond jewelry has been popular for years now. In 2024, more consumers will be seeking custom-cut diamonds. There is an increase in demand for unique diamond shapes and bespoke diamond jewelry.

VRAI offers cut to order custom diamonds through our exclusive Cut for You™ program. Consumers can now have a one-of-a-kind diamond that’s cut according to their specifications. As such, more shoppers are choosing custom diamonds for their engagement rings.

Cluster Diamonds

Another highly anticipated diamond trend in 2024 is an increase in smaller diamond details, such as cluster diamonds. People are seeking cluster or pavé set diamonds that are arranged to resemble floral petals or celestial designs.

Other shoppers are prioritizing side stones or full pavé bands to add extra brilliance to their engagement ring. Overall, expect to see an increase in engagement, wedding, and jewelry designs featuring multiple smaller diamonds.

Trending Diamond Shapes 2024

Round Brilliant cut diamonds are consistently the most popular diamond shape worldwide. However, the trendiest diamond shapes in 2024 are historic, fancy-shaped diamonds that offer a distinctly different alternative to the classic Round.

Oval Cut Diamonds

Oval cut diamonds are the most popular VRAI created diamond shape. The beloved Oval is expected to be in even higher demand in 2024. The Oval has an elongated shape, coveted brilliance, and a vintage-inspired look that makes it particularly popular for engagement rings.

Historic Diamond Shapes

As vintage-inspired diamond jewelry trends in 2024, it’s no surprise that historic diamond shapes are also increasingly sought-after. Pear cut, Marquise cut, and Emerald cut diamonds are particularly popular choices for both engagement rings and diamond jewelry.

Geometric Diamond Shapes

Unique geometric diamond shapes are also on the rise in 2024. Distinct silhouettes such as the Hexagon Cut and Kite Cut offer an eye-catching alternative to the more traditional diamond shapes. More consumers are seeking geometric shapes for diamond jewelry.

2024 Diamond Jewelry Trends

The primary diamond jewelry trends in 2024 feature lab-grown diamonds in vintage-inspired designs, as well as contemporary gold and silver silhouettes.

Mixed Diamond Drop Earrings

Mixing Diamond Shapes

Jewelry designs with multiple diamonds have always been popular. In 2024, we’ll also see a rise in diamond jewelry that features multiple diamonds of different shapes. This contemporary trend can still suit classic tastes. Our Signature Duo Drop Necklace and Mixed Shape Tennis Bracelet seamlessly blend two different classic diamond shapes in a historic setting.

Mixed diamond shapes can also create a distinctly different design for shoppers who love bolder jewelry. Consider our Mixed Drop Earrings and Neptune Floating Necklace for timeless statement pieces with mixed diamonds.

No matter your style, look for a diamond jewelry design that combines multiple diamond shapes in 2024.

Rose Gold Pear Halo Pendant

Vintage Diamond Jewelry Designs

2023 saw an emphasis on vintage-inspired designs, which is set to continue in 2024. More shoppers are seeking diamond jewelry reminiscent of eras past. Diamond Tennis jewelry, Duo Drop Earrings, and Halo Pendants are particularly popular vintage styles for 2024. These historic designs will always remain in style.

Multi Row Pave Gold Ring

Bold Gold Settings

The primary gold diamond jewelry trends in 2024 include “Bold Gold” designs where both the gold and the diamond take center stage. Rings with chunky or multiple bands, like our Multi-Row Pavé Ring, take center stage. Sleek bangles with diamond accents, such as the plain gold Solitaire Drop Huggie Hoops will increasingly trend in 2024.

Additional notable 2024 gold diamond trends include gold diamond chokers, like our VRAI V Choker, and yellow gold engagement rings.

Bezel Station Diamond Bracelet

Sterling Silver Diamond Jewelry

More consumers are prioritizing quality fine jewelry over cheaper, lower-quality jewelry. As such, sterling silver diamond jewelry will be trending in 2024. Gold diamond jewelry isn’t always accessible to all. But sterling silver is a more affordable precious metal than gold.

Sterling silver makes diamond jewelry more accessible to shoppers who are just starting to build their jewelry collection, such as the younger generation.

Timeless sterling silver diamond staples like VRAI’s Bezel Station Bracelet, Pavé Hoops are particularly stylish choices for 2024.

Shop Carbon Neutral VRAI Created Diamond Jewelry

VRAI is a pioneer in the diamond industry. We are the only diamond retailers to grow lab-grown diamonds in the world’s first zero-emission foundry. Discover 30 VRAI created diamond shapes and our complete collection of fine jewelry designs.

Our Carbon-Neutral Certified diamond jewelry is set into recycled solid gold, sterling silver, or platinum, including our expertly crafted collection of engagement rings and wedding rings. VRAI fine jewelry is always ahead of the trends, with timeless, contemporary designs made to last a lifetime.

virtual appointment with diamond expert meeting with potential customers over a call on a computer
virtual appointment with diamond expert meeting with potential customers over a call on a computer

Consult with a diamond expert

Speak with our diamond experts and enjoy:

  • Personalized guidance to select your ring
  • In-depth diamond 4C education
  • Exclusive in-store fittings or virtual try-ons
  • Custom design options

Speak with our diamond experts and enjoy:

  • Personalized guidance to select your ring
  • In-depth diamond 4C education
  • Exclusive in-store fittings or virtual try-ons
  • Custom design options